Movement Building through Metanarrative
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The State of the World Forum has chosen the AQAL model as its framework and operating system for its 10-year plan to address climate change. This article proposes that tackling climate change head-on is imperative yet insuﬃcient, and the Forum’s 2020 vision to green the world economy should be framed in terms of a global integral movement. I use the conceptual lens of ideology as a heuristic device to explore the AQAL model and mine it for ideas that can be converted into levers to grow the integral movement and contribute to the transformation of society. I present narrative as an essential lever for movement building and explore it in depth through consideration of Ken Wilber’s “beyond ﬂatland” metanarrative and the public narrative approach used by Barack Obama’s campaign for President of the United States.